
Matt Rosa
Co-Founder & CEO, Alita
Matt is a post-acute care pro with nearly a decade in healthcare and a knack for launching new markets coast to coast. He's led high-performing teams and grown some of the largest health tech companies with his deep understanding of post-acute organizations. When he’s not driving business forward, Matt’s probably skiing down a mountain you’ve heard of (or one you haven’t).
Latest from
Matt Rosa

4 min read
Why AI Chat Agents Outperform Offshore Human Agents in Home Care
Offshore human chat agents promise personal connection but deliver scripted responses from generalists—purpose-built AI produces richer conversations, better leads, and booked appointments.

By
Matt Rosa
Co-Founder & CEO

4 min read
Growth Without More Admin Staff: High-Performing Tactics for Healthcare Staffing Agencies
The most successful staffing agencies aren't hiring more recruiters to grow—they're using smarter workflows and AI to multiply their team's output.

By
Matt Rosa
Co-Founder & CEO

4 min read
Stop Losing Website Leads: A Senior Living Community's Guide to Better Lead Capture
Your website attracts interested families every day—but without the right lead capture strategy, most of them slip away without a trace.

By
Matt Rosa
Co-Founder & CEO

4 min read
Why Do Caregiver Candidates Ghost Interviews in Healthcare Staffing?
Interview no-shows plague healthcare staffing agencies—but the root causes are fixable with the right communication and scheduling strategy.

By
Matt Rosa
Co-Founder & CEO
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