
Matt Rosa
Co-Founder & CEO, Alita
Matt is a post-acute care pro with nearly a decade in healthcare and a knack for launching new markets coast to coast. He's led high-performing teams and grown some of the largest health tech companies with his deep understanding of post-acute organizations. When he’s not driving business forward, Matt’s probably skiing down a mountain you’ve heard of (or one you haven’t).
Latest from
Matt Rosa

5 min read
Alita vs Waypoint Converts: Hiring and Intake Compared
Waypoint converts the visitors already on your website. Alita answers families and applicants wherever they show up. Where they overlap.

By
Matt Rosa
Co-Founder & CEO

4 min read
How Does a Caregiver Intake AI Agent Actually Work?
What happens between the moment a caregiver applies and your team hearing about it, and how an AI agent closes that gap.

By
Matt Rosa
Co-Founder & CEO

5 min read
Senior Care Lead Conversion Benchmarks: What the Data Shows
Inquiry-to-tour, tour-to-move-in, referral fulfillment and phone answer speed, pulled from published industry data and set side by side.

By
Matt Rosa
Co-Founder & CEO

3 min read
Alita Selected to Pitch at Venture Atlanta 2026 Startup Showcase LIVE
Alita is one of 10 seed-stage companies pitching on the Venture Atlanta stage for a $475K investment prize this October

By
Matt Rosa
Co-Founder & CEO
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